Well, I did it, bought it, got it down in price a bit. I started at $700 and went up from there. But I'll admit I simply wanted it, it spoke to me, which of course is what every seller wants to hear right? It's missing the glass front and back, missing the hose guard rails, and the hose retractor (if it had one on a 1953 Model 39). The dials/gauge system works with the crank handle, and it does reset to zero. The dials/numbers need to be cleaned to be readable (any suggestions what to do, what to avoid). So I'll be hauling it home soon. Any cautions about hauling one of these? Can it be laid on its back or side (no globe and no glass in it). I would plan to lay it on heavy blankets or carpet padding in the back of my pickup truck for the 60 mile ride home. I agree about the hose, no big deal there and since I work for Parker Hannifin I has access to all sorts of hose. The metal is all good, only the back side has a minor dent down by the louver. The base frame is good. Not sure the seller has the keys to open the panels. The top chrome trim can be dressed up, scrubbed with polishing compound and aluminum foil (old restorer trick). Some porcelain repair on the panels. The seller did add a globe mount to it.
The very old faded graphics indicate it was branded Rocket for which I have only seen a few globes and decals, so I plan to stay with the Rocket brand and colors. I think Rocket colors may be orange and green. Orange is ok as it is a reflection on my Dutch born heritage, but the metal panels look to have been ivory and red. I plan to first clean it up, get the glass and globe (Rocket) for it but mostly leave it in its natural state for now, just satin clear coat it after cleaning. When/If I fully restore it I'll probably still go the Rocket brand as it does seem kind of rare, and from what I have found it is a regional Wisconsin brand name (common I think to south central Wisconsin). I may have spent too much, but I got my 1st vintage gas pump and it'll be a really cool addition to my motorcycle shop.
By the way, the antique shop where I bought this pump also has a similar size Wayne of the same vintage. Inside he has a restored Texaco tall Tokheim, a restored Sunoco Wayne and another Shell Wayne, all selling for between $2500 and $4000. I'll take pictures of those when I pick up my Tokheim next Saturday.
Andy, west side of Green Bay.