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#616383 Fri Jun 05 2015 07:40 PM
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After languishing in my barn for years, I finally got my Coke menu board refurbished. I have a new set of letters on the way to post messages with. Any ideas of the value of this piece? Interestingly, when polishing the slat board part, I revealed the un-yellowed areas where the letters originally were and could read what had been displayed. How long ago was coffee 15 cents?



Coke sign 17.JPG
temp location

Last edited by autoxnut; Fri Jun 05 2015 07:42 PM. Reason: pic didn't show

Jeff
autoxnut #616405 Sat Jun 06 2015 04:41 AM
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Looks good!

GASandOIL #616410 Sat Jun 06 2015 07:27 AM
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If it helps,I recall paying 15 cents for a cup of fountain COKE around 1975...I remember it was just recently 10 cents in the early 1970's,and I had to go home & get more money.
Nice piece of Americana there.


Collecting Vintage Sunoco
Cold Pizza #616561 Sun Jun 07 2015 09:38 AM
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I've got a Howard Johnson's menu dated 1965 that lists a cup of coffee for 15 cents. You might do some research to see when Coke introduced the wave logo to better date your menu board.


Regards, Jim

I collect gas pump salt and pepper shakers
and the plastic coin banks made by AVSCO.
SandPCollector #616633 Sun Jun 07 2015 02:45 PM
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Cold Pizza:

You have a good memory!

SandPCollector:

Thanks for the info and the suggestion.


Jeff
autoxnut #616727 Sun Jun 07 2015 08:10 PM
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Wave logo was introduced in 1969. That menu board is 1970s and possibly as late as early 1980s.

coke_and_stuff #616754 Mon Jun 08 2015 01:04 AM
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Mid 1970' Sambo's (Denny's big competitor at the time), offered a bottemless cup of coffee for 10¢. Big deal because most were 15¢. Late 1976 early '77 they went to 15¢.

Old Drive-In restaurant here in Indy that still uses several menu boards like that. Combination of red and black letters.
Chuck

Gaspedler #617091 Tue Jun 09 2015 04:09 PM
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As posted above, the wave logo was introduced in 1969. I got my letter set yesterday, so just so I could say I had restored the sign, I put all the verbiage on that was on the original sign. I believe this must be from the early 70's based on the prices. The second photo is how I plan to display the sign unless I can think of something "cute" to put on the sign.

coke sign restored.JPG
As original

coke sign current.JPG
Current


Jeff
autoxnut #617098 Tue Jun 09 2015 04:42 PM
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"Free Cold Pizza for Oldgas.com members".. wink

Cold Pizza #617110 Tue Jun 09 2015 06:02 PM
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Is that an offer to ship pizza free from Illinois? Woo Hoo!!!

About the sign...you could do something I had posted on my desk when I was answering gardening questions

Questions answered here
Answers ..................$1
Thoughtful answers.....$5
Correct answers.........$20
Dumb looks are still FREE

If nothing else, put those red numbers/characters in there somewhere...

Last edited by Nicole; Tue Jun 09 2015 07:18 PM.
Nicole #617409 Thu Jun 11 2015 11:08 AM
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Nicole

You are right - I need to find some way to incorporate the red numbers and symbols - they really make the sign pop more than just the black letters.

Cold Pizza

Hey the drinks are free here - you-ll just have to bring your own cold pizza!


Jeff
autoxnut #617415 Thu Jun 11 2015 11:27 AM
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...if I had it, I'd put the letters back where they originally would have been...to me, it's a LOT more interesting that way...


Looking for better Gulf items: signs, globes, cans and paper - especially porcelain Gulf flanges, and Gulf A-38 & A-62 ad glass...

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