71 Chevelle,
You are correct that this has just been painted to look as if it is from a Petroleum company. I bought about 40 vintage (1950s-60s) kiddy-rides a few years ago. Among them was one of these "Leo the Lion" rides. I do not know if Gilmore ever had any sort of ride attraction but it would not have been this....based primarily on the age of the coin-op vs. Gilmore's existence. There was also a Tiger/Panther ride made that is simply meant to be the animal. I've seen it painted, and promoted, as the Esso Tiger. The price paid at Mecum for this Lion piece is about market-correct for a ride in good to excellent condition. Depending on the character or craft and/or quality of restoration, they can go for much more. Low condition rides needing repair are often less.
Last edited by Donald D. Brock; Tue Jan 14 2020 08:54 PM.