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#101004 - Fri Mar 04 2005 01:42 PM Re: COTM: Company of the Month for 03/05: Mobil
Pegasus Offline
Moderator

Registered: Sat Mar 22 2003
Loc: DFW metro area



The ones with the fat white border and thin blue line aren’t dated but do have a manufacturer’s mark at the bottom center….in this case “McMath-Axilrod, Dallas”. This mark is sometimes abbreviated to “Mc-AX”. Other pump plates of this same design are marked “Texlite” or “Texlite-Dallas”. These signs were used mostly in the southwestern states, the old marketing territory of Magnolia Petroleum.





The ones with the black border don’t have a manufacturer’s mark or date, but some have the word “gasoline” at the bottom. This style also includes the pump plate referred to as the “dropped-leg” version, the Mobilgas Special with the rear legs covered by the “A” in Mobilgas. These black-bordered signs were used on the west coast, in the old marketing territory of General Petroleum.




Like everything else in life, there aren’t many absolutes. You CAN find old original pump plates that aren’t as described above, like this white-border version with no manufacturer’s mark. However, if the sign is marked “Licensed by Mobil Oil” you can be 100% certain it’s a reproduction!!!




Here’s a look at my “shield wall”……there are a lot of different ones to collect, and quite a few others not shown here that I’d like to add to the collection.





That's it for this installment.....I'm off to Peotone. More to come on Monday. Feel free to overload the system with pictures over the weekend!!!



------------------
Richard Weir
"Pegasus"
Hillsboro, Ohio
_________________________
Richard Weir
Corinth, Texas

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#101005 - Fri Mar 04 2005 04:50 PM Re: COTM: Company of the Month for 03/05: Mobil
THE AMERICAN GARAGE Offline
Veteran Member

Registered: Wed Jun 02 2004
Loc: PECONIC BAY, L.I., NY, USA
RICHARD...WHAT AN AMAZING JAW DROPPING PICTURE THAT WALL OF YOURS IS! WOW THANKS FOR SHARING THAT! MY DROOL BUCKET RUNNETH OVER!

HOPE YOU FIND THE MISSING LINK FOR THAT SPOT IN THE LOWER RIGHT CORNER! MAN - THAT IS DEDICATION!

DOC @ THE AMERICAN GARAGES
_________________________
DOC @ THE AMERICAN GARAGE

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#101006 - Sat Mar 05 2005 09:21 AM Re: COTM: Company of the Month for 03/05: Mobil
the poor mans museum Offline
Veteran Member

Registered: Mon Oct 25 2004
Loc: Santa Ynez, CA, USA
How about a Socony pump to go with this post.

Al Barrows (ranchpump) sent me this photo of a G&B curb pump taken at the transportation museum in Maine. Al and I agree that this is a great color scheme for this little curb pump.

_________________________
C Cragg

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#101007 - Sun Mar 06 2005 03:49 PM Re: COTM: Company of the Month for 03/05: Mobil
fast66 Offline
Veteran Member

Registered: Mon Oct 16 2000
Loc: Stockholm, Sweden
Hello Richard, the I-R stands for Ingram-Richardson. I believe they changed from blue- to blue/white border in 1954.
rgds.
Claes

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#101008 - Sun Mar 06 2005 09:22 PM Re: COTM: Company of the Month for 03/05: Mobil
Pegasus Offline
Moderator

Registered: Sat Mar 22 2003
Loc: DFW metro area
Thanks Claes - Fast 66 for the data on Ingram-Richardson.....I went back and updated the original post to include this corrected information.

Richard
_________________________
Richard Weir
Corinth, Texas

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#101009 - Tue Mar 08 2005 03:53 PM Re: COTM: Company of the Month for 03/05: Mobil
Pegasus Offline
Moderator

Registered: Sat Mar 22 2003
Loc: DFW metro area
The two most widely known Mobil trademarks are the red Pegasus and the Gargoyle. Both were first used by Vacuum Oil Company. Originally the Pegasus image was white rather than red, and was first used by Vacuum Oil South Africa in 1911. It was later colored red by the company affiliate in Japan. Below is a look at how Pegasus changed over the years…….





The Gargoyle image was more widely used by Vacuum Oil in the U.S. and Europe. The dictionary describes a gargoyle as “a spout in the form of a grotesque human or animal figure projecting from a roof gutter to throw rainwater clear of a building”. I’m not sure how that fits with a petroleum product used for lubrication…..but it does rhyme with “oil” and no one else was using it, so why not? Like the Pegasus, the first Gargoyle image was colored white rather than red. Here are pictures of two Gargoyle images that were used……if you know of others or have a Gargoyle progression like the one shown above for Pegasus, please share it with us!!






Richard
_________________________
Richard Weir
Corinth, Texas

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#101010 - Tue Mar 08 2005 05:12 PM Re: COTM: Company of the Month for 03/05: Mobil
Kysoilman Offline
Veteran Member

Registered: Sun Apr 22 2001
Loc: Owenton, KY U.S.A.
Richard great Mobil pump plates .......What a collection.The information is terrific and to think theres more.
Vacuum tin sign from Australia neat graphic of a visible pump.This sign was found tacked to a wall covering a hole 3 inches of the sign were cut off.

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#101011 - Tue Mar 08 2005 10:27 PM Re: COTM: Company of the Month for 03/05: Mobil
Lastgas15 Offline
Veteran Member

Registered: Mon Mar 04 2002
Loc: illinois
I'm really enjoying this very informative COTM. Can't wait for the next installment.
Bob
_________________________
Wanted: Gas pump globes:Sinclair & affiliates, IL companies. Ripple bodies. Anything Sinclair, Stoll, Pierce, 4 Bros.


http://www.lastgas15.com/

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#101012 - Wed Mar 09 2005 05:28 PM Re: COTM: Company of the Month for 03/05: Mobil
Pegasus Offline
Moderator

Registered: Sat Mar 22 2003
Loc: DFW metro area
It wasn’t just Pegasus and Gargoyle images, however. Mobil companies used a number of mythical and real “critter” images over the years. Wasn’t it that famous philosopher Winnie the Pooh who said “Lions, Tigers, and Bears, oh my”? Well Mobil’s been there, done that……as shown below:














(I think the Sphinx is a lion with a man’s face, right?)


------------------
Richard Weir
"Pegasus"
Hillsboro, Ohio
_________________________
Richard Weir
Corinth, Texas

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#101013 - Wed Mar 09 2005 05:30 PM Re: COTM: Company of the Month for 03/05: Mobil
Pegasus Offline
Moderator

Registered: Sat Mar 22 2003
Loc: DFW metro area
Mobil companies also used elephants, eagles, roosters, and some sort of mythical bird….probably a phoenix…..as shown here:











Now don't be bashful.....if you know of other "critter" trademarks used by the Mobil family of companies, let's see 'em.....


------------------
Richard Weir
"Pegasus"
Hillsboro, Ohio
_________________________
Richard Weir
Corinth, Texas

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#101014 - Wed Mar 09 2005 10:49 PM Re: COTM: Company of the Month for 03/05: Mobil
Kysoilman Offline
Veteran Member

Registered: Sun Apr 22 2001
Loc: Owenton, KY U.S.A.
Here is my blunt nose critter......Can't seem to find the full feather critter guess he flew away...

Rumor has it the White Eagle flew off with the Gargoyle.......

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#101015 - Thu Mar 10 2005 01:41 PM Re: COTM: Company of the Month for 03/05: Mobil
djhubba Offline
Veteran Member

Registered: Fri Jan 24 2003
Loc: Seattle WA
I LOVE THIS COTM...I will post some pictures tonight of some of my Mobil stuff.

------------------
Hubba: GAS GEEK , OIL FREAK and humble moderator
_________________________
Hubba: GAS GEEK , OIL FREAK of Seattle WA

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#101016 - Thu Mar 10 2005 06:16 PM Re: COTM: Company of the Month for 03/05: Mobil
Kysoilman Offline
Veteran Member

Registered: Sun Apr 22 2001
Loc: Owenton, KY U.S.A.
This is one of my favorite MOBIL signs its DSP both sides grade 9+/- the shelving is great.We think this sign was 1 of 3 different that were attached and toured the country introducing Mobil Oil Special.

The next photo shows more Mobil signs and well lookey here..... that full feather critter showed up.

Wadhams transitional sign.


Magnolia and nite watchman.

REX LIKES MOBIL

[This message has been edited by Kysoilman (edited 03-10-2005).]

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#101017 - Thu Mar 10 2005 06:43 PM Re: COTM: Company of the Month for 03/05: Mobil
wads Offline
Petro Enthusiast

Registered: Fri Dec 05 2003
Loc: Illinois
Rex, beautiful collection and I'm sitting here with my mouth open. One favor please, can you remove the Wadhams stuff before you post these pics, I can't take any more (LOL).
_________________________
_______________________________
Glenn
Wanted: Wadhams Oil and Gas items
checker006@comcast.net

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#101018 - Fri Mar 11 2005 10:55 PM Re: COTM: Company of the Month for 03/05: Mobil
Pegasus Offline
Moderator

Registered: Sat Mar 22 2003
Loc: DFW metro area
As mentioned previously, the most widely used Mobil shield had five points and was basically square (as wide as it is tall). That wasn’t always the case. Scroll back up to the last post by Kysoilman…..look closely at the second image…..specifically the large red “Mobilubrication sign at the top. It’s in the shape of a five-point shield, except it’s much wider than it is tall. Here’s a few more examples of the shield where the basic 5-point shield shape was used but the details and dimensions are somewhat different.












------------------
Richard Weir
"Pegasus"
Hillsboro, Ohio
_________________________
Richard Weir
Corinth, Texas

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