Primarily Petroliana Shop Talk Forums Shop Talk Petroliana Forums General Petroliana Discussion tire companies matched to gas co's.

I have a few cool michelin pieces and want to do a pump with "Michelin products sold here" on the pump, and surround the pump with my Michelin pieces. my question is would gas comanies sell any tires that they worked with on a local scale, or were specific gas companies contracted throughout the country with specific tire companies. would like the pump to be correct to selling Michelin. any info appreciated. Chuck

In regard to oil companies...Marathon worked exlusively with Cooper Tires in the eighties and nineties. Cooper branded a tire called Starfire Spectrum just for Marathon. Our dealer package came complete with signage and tire racks.

My guess is that many other oil companies probably had tire companies brand tires just for them and then slap their oil company logo or some other generic brand on it.

Which when you think of it makes sense. ie...Firestone, Goodyear, and Cooper tires all have automotive/tire repair facilities in our area. Letting a tire company sell their brand at your stations might give your customer a reason to take their car to the tire dealer's repair facility. If you put your own brand on it you stand a better chance of retaining your customer.

Now, in regard to independent gas station dealers, you could work out any deal you wanted in regard to tire sales/promotions. There are/were a lot of places for a dealer to get good pricing on. We sold a lot of Firestone tires because they would give us a good break on pricing. Typically a dealer would buy them from a tire wharehouse in a larger city or buy them directly from their tire dealer in their local town.

As a dealer I pushed tire sales hard. When you pulled on our lot we had rows of neatly stacked new tires everywhere with appropriate signage. For me...it gave you an opportunity to get the car on the rack and upsell a lot of brake/undercar service.

Hope that helps.

very good info, thanks. Kinda what i thought. if anyone knows what company married up with Michelin that would be great. say in the 40's/50's? chuck

I believe Texaco had deals with Goodyear and Firestone over the years. You see signs on Texaco stations with these tires. A friend of mine's father had a Texaco station and Texaco required Firestone tires. He wanted to sell other brands and ended up selling the station and buying the Mobil station and did more business in tires than he did in gas. Sure wish I collected oil and gas items as a kid. The basement of the Mobil station was jammed......I went back years later and it was emptied out.

don't know about michelin,
but I got several US Royal signs from an Amoco dealer/distributor
once upon a time

When I was a Shell dealer in the early 70s, I purchased my tires from Shell and they were branded Shell, don't know who made them.
I believe Phillips 66 also branded their tires.

Then there are the Atlas tires (Standard).

I don't believe there was any oil company that was tied to Michelin, if there was it was on a local basis only.

Jack Sim

I collected "gas and oil" tokens for some time. The only token that I ran across that tied an Oil Company and Tire Company together was; Tide Water Associated Oil/Flying A stations and Federal Tires.

Standard of Indiana sold Atlas tires when I worked in a station in the fiftys. Mitch

By the way I believe Michelin is a French company. Anyway they were in the sixtys.