M runner sent me this image of his pump.
This is a Bowser 595. The Reel-Way metal tag is attached with the bottom face screw. The faces have been repainted, judging from the hardware store letters for "SALE." Originally, a Bowser logo decal was located under the "This Sale" numbers. That decal is reproduced and is available from
vintage gas pump parts suppliers . Your doors must be switched around because the vertical rollers on the corner edge should go on the side with the nozzle and hose. The white panel with the vertical lines is a Bowser generic ad glass. These are also available vintage and repro in various brand logos.
This pump and its value are in Jack's book, "An Illustrated Guide to Gas Pumps" on page 117. If a collector has no ID plate or pump maker markings, I'd suggest slowly paging through the book from cover to cover. Not every pump model made is there, but, wow, nearly all are there.
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