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#293589 Wed Dec 28 2011 05:06 PM
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Nucky Offline OP
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I found a page on the pepsi cola website where there was all the logos used during the years, I decided to complete it and add a graphism on it

and here it is


Nucky #293651 Thu Dec 29 2011 03:29 AM
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Excellent reference material. I for one appreciate the time and effort that you put into this! smile I copied and pasted it into a reference folder that I maintain.


Dave GILL,
Dave's Garage & Memorabilia, Inc.
Nucky #293658 Thu Dec 29 2011 06:25 AM
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Very nice.
Interesting they had 4 different logos in 1950,yet kept the same one from 1973 to 1991.

Cold Pizza #293690 Thu Dec 29 2011 11:19 AM
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Wow! Great work. Thank you well in advance!

Being a big fan of PEPSI (could it the colors?), I prefer the early logos up to 50's.

The Toy mater just completed a PEPSI truck for my friend ... Wow! what a beauty!

henlovestoys #293699 Thu Dec 29 2011 12:59 PM
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...not to rain on anyone's parade, but there's at least two errors in the above chart: the font used for the 1973 Pepsi logo is wrong; the lettering was changed from a rather plain blocky font to that more modernized font shown, in the late 80's, about the time Michael Jackson's hair caught on fire during the Pepsi commercial shoot...that ad campaign was the one used to introduce the modernized logo...

...also, Pepsi didn't create the 'single-dot' logo in 1940, they were still using the 'double-dot' logo, up until at least 1950...for everyone that doesn't collect pop bottles: 'single-dot' and 'double-dot' refer to the hyphen between 'Pepsi' and 'Cola'...

...found this graphic online, that's more accurate in regards to those two logos:


Last edited by gulfiend!; Thu Dec 29 2011 01:04 PM.

Looking for better Gulf items: signs, globes, cans and paper - especially porcelain Gulf flanges, and Gulf A-38 & A-62 ad glass...
gulfiend! #293701 Thu Dec 29 2011 01:13 PM
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Nucky Offline OP
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I took the original graphics on the official pepsi website, it's in the pdf here page 24 : http://www.pepsi.com/PepsiLegacy_Book.pdf

so if you want to complain call Pepsi

Nucky #293703 Thu Dec 29 2011 01:33 PM
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confused I wasn't complaining, merely correcting a couple of factual errors...sorry if you chose to take offense...it seems to me the important thing is to make sure the information is accurate - and if it's not, correct it before disseminating it to the collecting world...

...I think it's pretty obvious that collectors are much more obsessive about precision when it comes to corporate logos/packaging/graphic standards than most corporations are...some intern got it wrong at Pepsi, and none of their superiors caught the errors? I'm not the least bit surprised...


Looking for better Gulf items: signs, globes, cans and paper - especially porcelain Gulf flanges, and Gulf A-38 & A-62 ad glass...
gulfiend! #293708 Thu Dec 29 2011 02:02 PM
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looked at pepsi site and looked at the other not sure who is in error.Pepsi should have their own site correct or some one needs to correct them.


Remember you are only as good as your help
If you don't make any noise no one will hear you!
coheley5 #293711 Thu Dec 29 2011 02:26 PM
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What's the difference between their 1971 logo,and their 1987 logo?

Cold Pizza #293712 Thu Dec 29 2011 02:48 PM
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Originally Posted By: coldpizza
What's the difference between their 1971 logo,and their 1987 logo?


The font


Jay Leeper
Jay Leeper #293717 Thu Dec 29 2011 03:49 PM
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Gulfiend is right. The PEPSI site (intern) is wrong. You'd think they'd know their own history, but apparently not. Like gulfiend said...

Originally Posted By: gulfiend!
I think it's pretty obvious that collectors are much more obsessive about precision when it comes to corporate logos/packaging/graphic standards than most corporations are...some intern got it wrong at Pepsi, and none of their superiors caught the errors? I'm not the least bit surprised...


Sell me your Gilmore Oil Co. stuff...
GILMORE #293727 Thu Dec 29 2011 04:50 PM
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The correct dates for the images on the yellow sign at the beginning og the topic are as follows: (left to right , top to bottom.)

1898, 1906, 1909, 1951
1951, 1945, c.1951, c.1951
1963, 1963, 1963
c.1971, 1987, 1991
1998, 2005, 2009
Pepsi also had major image changes in 1965 & 1971. Obviously, during transistion periods multiple logo images could have been used.
The single dot logo was created in 1951 to modernize their image and was considered to be the greatest change of the logo ever, at the time


ROD [Mich.]
r49th #293787 Thu Dec 29 2011 08:45 PM
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"For Those Who Think Young!" (mid 60's)


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I prefer Coke. It's the real thing. smile



Scott Baselt #293824 Fri Dec 30 2011 06:16 AM
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gulfiend is correct.

There are a few logos that aren't included on gulfiend's graphic. For example, the 62 logo changes in 65 to a smooth edge bottle cap. Otherwise the same font as in 62.

The Pepsi website didn't do their homework.

Nucky did a nice job with the graphic.

If you glance at the Pepsi-Cola Collectors webpage, you will see a correct graphic with several of logos on it.

Pepsi-Cola Collectors Club


If it was easy, anybody could do it.

Looking for nice, old soda signs, light-ups, and clocks. Mostly Pepsi and Mt. Dew.
Dewdude #293834 Fri Dec 30 2011 07:52 AM
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Bob Stoddard is one of the original members of the Pepsi Collectors Club and he is also the owner of Double Dot Enterprises. He sells a very nice poster with a great logo timeline. Although the online version is hard to read the details, the actual poster is top notch. You can see it at Pepsi Logo Timeline page

Bob also works for the Pepsi-Cola Co. as a historian.

I know it sounds like I am selling for Bob, but I wanted everyone to know that the information he has is very well documented and accurate.


If it was easy, anybody could do it.

Looking for nice, old soda signs, light-ups, and clocks. Mostly Pepsi and Mt. Dew.
Dewdude #293871 Fri Dec 30 2011 02:20 PM
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This is a very poor photo, but it gives you an idea on the correct logo history.

Pepsi changed to single dot in 1951.
The other change in 1965 was they dropped the COLA from the logo.

Logo Timeline.jpg
Last edited by Dewdude; Fri Dec 30 2011 02:21 PM.

If it was easy, anybody could do it.

Looking for nice, old soda signs, light-ups, and clocks. Mostly Pepsi and Mt. Dew.
Scott Baselt #293912 Fri Dec 30 2011 07:07 PM
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Originally Posted By: Scott Baselt
I prefer Coke. It's the real thing. smile

Not since they quit using Cocaine like in the original formula!

Dick Bennett #293918 Fri Dec 30 2011 07:40 PM
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You remember that far back,do ya db?


Looking for gas,oil related clocks,especially neon and spinners .clock repair available. Mick
oldnfuelish #293963 Sat Dec 31 2011 05:48 AM
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Coca-Cola/Coke is the original! All others and there were 100's are all imitators that try but don't/didn't get by. Cocaine (extract) was dropping from C-C in 1903.

Coca-Cola is 125 years old this year (1886-2011).

Pepsi-Cola is 108 years old this year (1903-2011).
Pepsi was also near bankruptcy on several occasions due to poor business dealings through the 1920's - 1930's.


DOC @ THE AMERICAN GARAGE
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History of Dr. Pepper History of Dr Pepper, the World's Oldest Major Soft Drink Dr Pepper Company is the oldest major manufacturer of soft drink concentrates and syrups in the United States. It is America's unique flavor and was created, manufactured and sold beginning in 1885 in the Central Texas town of Waco.
Dr Pepper is a “native Texan,” originating at Morrison's Old Corner Drug Store. It is the oldest of the major brand soft drinks in America. Like its flavor, the origin of Dr Pepper is out-of-the-ordinary. Charles Alderton, a young pharmacist working at Morrison's store, is believed to be the inventor of the now famous drink. Alderton spent most of his time mixing up medicine for the people of Waco, but in his spare time he liked to serve carbonated drinks at the soda fountain. He liked the way the drug store smelled, with all of the fruit syrup flavor smells mixing together in the air. He decided to to create a drink that tasted like that smell. He kept a journal, and after numerous experiments he finally hit upon a mixture of fruit syrups that he liked
NOT a cola,, but still older than Coke..


WANTED:::Barn Hangers...and other fine junk...
SODAMAMAK #294006 Sat Dec 31 2011 09:50 AM
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I actually drink DR. PEPPER more than COKE (esp w/old No.7) and I drink COKE alot more than PEPSI. smile


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& that has WHAT to do w/ History of PEPSI?

Last edited by Dick Bennett; Sat Dec 31 2011 01:35 PM.
Dick Bennett #294044 Sat Dec 31 2011 01:49 PM
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Originally Posted By: Dick Bennett
Originally Posted By: Scott Baselt
I prefer Coke. It's the real thing. smile

Not since they quit using Cocaine like in the original formula!

About as much as this?
Good learning about the Pepsi logos here!

Last edited by oldnfuelish; Sat Dec 31 2011 02:21 PM.

Looking for gas,oil related clocks,especially neon and spinners .clock repair available. Mick
oldnfuelish #294046 Sat Dec 31 2011 02:05 PM
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grin grin grin

Last edited by huskybob; Sat Dec 31 2011 02:06 PM.
huskybob #294058 Sat Dec 31 2011 04:03 PM
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i would consider hires rootbeer to be a large brand and i believe it has 1876 on the cans.....i think ill look it up right now.


see me at Mason Dixon Gas, Spring Carlisle M114-115, and Hershey C4E-35.
THERMOMAN #294059 Sat Dec 31 2011 04:04 PM
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dr peppers flavor is supposed to be prunes, i think i heard a trivia question about that too???


see me at Mason Dixon Gas, Spring Carlisle M114-115, and Hershey C4E-35.
THERMOMAN #294111 Sat Dec 31 2011 08:08 PM
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you're right Charles, Hires is the oldest flavored U.S. made soda pop Invented in 1876 and sold in powder form and then in drink form by 1883.


DOC @ THE AMERICAN GARAGE
Dick Bennett #294154 Sun Jan 01 2012 05:47 AM
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Originally Posted By: Dick Bennett
& that has WHAT to do w/ History of PEPSI?



NOT A DAMM THING!!!


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SODAMAMAK #297910 Mon Jan 16 2012 06:26 PM
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What about Moxie !! 1876 Moxie Nerve Food, An acquired taste to drink.

60wayne #297929 Mon Jan 16 2012 08:17 PM
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Moxie was made in Lowell, Massachusetts by Doctor Augustin Thompson's Moxie Nerve Food Company and was originally introduced into apothecary shops in 1876 as a "nostrum", which meant that it was stronger than a tonic and thus would be taken one spoonful at a time. It was first sold as a carbonated drink in 1884. It is interesting to note that Moxie was later also the first carbonated beverage to offer a sugar-free version.

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