Don you nailed it. He called each pump as a "Red Indian, Shell, B/A" model rather than the pump it actually was. He did try a few times and once called the Bowser a Browser. The mark up on the fakes was at least 900%, assuming $50 bucks for the "original" fake price. One fellow bought both clock face pumps at inflated prices. ?deep pockets?
Anyway lesson learned I won't spend gas money attending his auctions.
Also included a Texaco Door Stop fake:
http://www.collectorsweekly.com/stories/101249-texaco-door-stop-cast-iron---fantasy?in=241