Shell Oil Hot Wheels Zowees Promotionals

Posted by: cormy

Shell Oil Hot Wheels Zowees Promotionals - Thu Dec 08 2016 01:53 AM

Back in the early 70's Shell had a promotional give away with Hot Wheels cars called ZOWEES. They were miniature versions of hot rods.

Does anybody know of any promotional displays that went along with the campaign?

I have the cars but would like the display or signs as well.

They were available in retail store as well but in a slightly different version.
Posted by: Cold Pizza

Re: Shell Oil Hot Wheels Zowees Promotionals - Thu Dec 08 2016 08:24 AM

I don't know about any SHELL displays,but boy do I remember those hot lil numbers from 1972!
Posted by: cormy

Re: Shell Oil Hot Wheels Zowees Promotionals - Thu Dec 08 2016 10:46 AM

Thanks for putting up pics. There most have been point of sale promotional advertising for this product give away? At the pumps?

I have other later (80's/90's) displays/ signs for Hot Wheels promotions with Shell and other gas companies.
Posted by: cormy

Re: Shell Oil Hot Wheels Zowees Promotionals - Thu Dec 08 2016 10:48 AM

You can tell the Shell ones from the retail version by the tow hook on the back.
Posted by: Cold Pizza

Re: Shell Oil Hot Wheels Zowees Promotionals - Thu Dec 08 2016 11:56 AM

Which one sold the tow hook version?
Posted by: cormy

Re: Shell Oil Hot Wheels Zowees Promotionals - Thu Dec 08 2016 12:28 PM

Shell versions had the tow hooks. There are other subtle differences between the two, the most recognizable is the large antennas on the retail versions.

Plus they were renamed in Canada, Germany, Italy as "fun buggies"
Posted by: cormy

Re: Shell Oil Hot Wheels Zowees Promotionals - Thu Dec 08 2016 12:31 PM

http://r.ebay.com/klRuhj

Descriptions and details..
Posted by: MetroPetro

Re: Shell Oil Hot Wheels Zowees Promotionals - Sat Dec 10 2016 01:56 PM

I spoke with a fellow who ran a local Shell station then. He says he remembers giving out the cars from a box on the island. He did not remember there being a display stand. He said there were promotional posters.
Posted by: dalin

Re: Shell Oil Hot Wheels Zowees Promotionals - Sat Dec 10 2016 11:23 PM

I had a couple of these when I was a kid, don't know how I got them since there wasn't a Shell station in North Dakota.