After disassembling my Southwest Model 72CR-1, I can see that the doors were white and the body was red. It received a poor red paint job all over at some point. There is no trace of former branding. I searched through the "Guide to Gas Pump Restoration" and came up with one possibility, Champlin Oil, Enid, OK. The pump was made about 200 miles from Enid. It was dispensing diesel when it was taken out of service.

Any guesses on what brand might have adorned it at one time?