Ooh, Ooh, Ooh! I've been trying to get a Pure china item for awhile! Nice.

Here's another hunk of history:

1948—Pure has its best year for profits.
Pure approaches NASCAR to supply fuel in exchange for promotion considerations.
1949—Pure sells its stations in eastern Penn-sylvania to Gulf.
Pure purchases majority interest in Goldkamp Co. of Dayton, operator of ~40 service stations.
1950—Pure’s new R&D labs open in Crystal Lake, Illinois.