I have never attended Iowa Gas for the main reason it has been during the week. Up until just this year, I worked a Mon-Fri(Sat) job and hard to burn vacation unless I burned a whole week for Iowa Gas. My time was better spent buying at swap meets, auctions, and private sales. I feel for folks who cant make Iowa Gas or go just to find out that the promoters broke their own rules by allowing sales to start early. If the promoters really want to increase sales and attendance, move Iowa Gas to a Fri - Sun schedule. This is a win win solution. I would much rather burn 2 days of vacation (Thur and Fri) than 4 or 5 days of vacation and I would have attended Iowa Gas in the past. Also have the auction Sunday afternoon, vendors who have sold items have more money to spend on the auction and those who just come for the auction will not have to burn vacation at all unless they happen to work that weekend. If heat is an issue which sounds like it is year after year, then hold it indoors or move it to the Spring/Fall of the year. IF you move it indoors, then you control the early buying/selling except between vendors and that is almost impossible to stop. Thats just my opinion for what its worth.